Paul has helped me be more consistent and successful with my LI
posting and outreach. He's generous with his time and knowledge and every time we talk I see improvements in my attitude, performance and results. I can't recommend him highly enough!❞
Brad Farris | Anchor Advisors, Ltd.
ACCELERATE WILL HELP YOU BUILD A SALES SYSTEM LEVERAGING MY LEARNINGS FROM COCA-COLA AND 9 YEARS OF MENTORING SERVICE BASED OWNERS ON HOW TO SELL
I created Accelerate after perfecting a sales system whilst growing and exiting an outsourcing and tech consulting business.
I wanted to help high performing business owners with limited sales training and skills to bypass years of self-discovery - helping them to learn it in 12 weeks.
I mentored 251 service-based business owners to work out what does and doesn't work.
The old way of going to networking events and relying on referrals to gain new clients is less effective today for many.
Have you found the same to be true for your business?
While referrals will still be a part of your business, there are options to apply new methods to gain repeatable sales.
If your growth aspirations have outgrown your sales system - we should talk.
The great news is you aren't alone and there is a proven way.
HOW WE HELP
There are two tiers to Accelerate:
One on One
Which one is right for you will be discussed if your application is successful.
The similarities are:
Both are 12 weeks
Both use the same methodology
Both use the online course platform
Both are run by myself
Both weekly calls
Both get you new clients
The differences are:
1 on 1 is with you only
The group is with 8 others at the same time eg weekly call all on it
The customisation is deeper with the 1 on 1
My style of helping is different from what I have experienced from other mentors.
HOW IT WAS FOR ME:
My experience: I would be sent payment details and a link to book a call. The details of how we would work would be covered in the first call. There was no project management system used and it seemed to be very fluid.
What I do: My client success manager will send you some requirements via email. Then they will have a call with you to take you through how we will work and set up what you need to be successful. We use Asana as our project management system and you will be very clear on what is going to happen every step of the way following my proprietary methodology.
NOTE: The methodology is best described as freedom within a framework. What we do is very clear and present. The order we do it in will be tailored based on you.
This is what Asana looks like:
Next, you and your team will be set up on the online course platform.
The platform contains all the proprietary knowledge you will need for the 12 weeks.
My experience: I would fill out a lengthy questionnaire and then be asked the same questions in the first call.
What I do: I get you to answer 25 questions prior to our call in a Google sheet. You get the question, a supporting resource, and an example to make it clear for you.
Then I put my comments for you to review prior to the call. We fill in any gaps and prioritise the top 5 focus areas to start on.
FIRST MENTORING CALL
My experience: I would be asked what I want to achieve and be taken through the details of how we were going to work. It was tactical and very fluid.
What I do:We cover some questions best answered in person.
Some examples are:
Expectations of each other
What success looks like for you
My experience: They say it will take 12 months to get the results. The weekly calls were unstructured and we repeated old ground. I had to wait a week to get simple questions answered. I was unclear of the core next steps and it became more of a chat.
What I do: We get the result in 12 weeks. I start each call with:
1. Your wins 2. Scorecard 3. Assigned tasks from last week not complete
Then we go into Asana and cover any questions you have from the online course content.
If you are in the 1 on 1 we deep dive into the tasks needed for the following week.
The group program is facilitated by me.
We remove any barriers and tap into my experts where extra support is needed.
We allocate tasks to your team and mine to do the heavy lifting.
My experience: Access was through email and the turnaround times varied.
What I do: You have access to me through a messaging platform called Voxer. It is an asynchronous form of communication. When I see your message I reply. It is both text and voice-based.
You have access to my team the same way.
You can also task me in Asana for specific actions.
As mentioned above, I have spent 28 years building my methodology leveraging my Coca-Cola experience, my own business experience and mentoring others.
I will briefly explain it as shown below in the diagram.
FIT FOR GROWTH
To get results in the 12 weeks you need to take action. A key part is tapping into your team.
A Virtual Assistant or a Project Manager is essential.
If you don't have them, we will help you.
To maximize the value of the person (typically remote) we recommend having the right technology. We tap into my 10 years experience of running remote teams and 7 running outsourcing and tech consulting businesses.
Once fit for growth, then it is time to start the transformation.
UNPACK THE FOUNDATIONS AND SALES FOCUS
Over the 12 week period, we implement the 10 components under each.
HIGH PERFORMING TEAM
Once you have the sales system working it is time to start getting others to help you deliver it.
WHY NOT DO ALL AT ONCE? I get asked this a lot. Simply put, it isn't possible based on past experiences.
WHERE TO FROM HERE
01: Do your research
Look at my content on LinkedIn, listen to my podcast and read my book. Look for mutual connections and ask them what their experience has been. Shortlist two other options and do the same.
02: Ask me questions
Send me questions at [email protected] to answer. I love these via video, but use what is comfortable for you. I will reply with a video.
03: Book initial call
If and only if you are satisfied with the answers, book a call with me here. Fill out the X questions and pick a time which works best for you.
04: Initial call
We will go through the methodology and you will answer yes or no to the questions. I will give you the result and then you decide if we progress to the investment call. I will be transparent with the investment options on the initial call.
Having someone to bounce ideas off, seek recommendations from and have
accountability with is essential to small business success. For me, one of the key people in my support and mentoring team who does just that is Paul Higgins.
Paul's guidance, advice and support is invaluable and his knowledge, extensive.
Paul is responsive and always keen to help you achieve your best in business. I highly recommend making him part of your team to help you achieve next level success.❞
Leah Mether | Methmac Communications Pty Ltd
COMMONLY ASKED QUESTIONS
【?】What type of service-based businesses do you help?
✔I like to leverage my prior experience from running my own businesses. These include Outsourcing, Consulting, Technology and agencies.
【?】What business owners do you like working with?
✔I like to work with high performing business owners. There is a fire in their belly to get amazing results for their clients. They have high integrity and want to make a profit to fund their lifestyle. They gave a sense of community and helping others. They are open to mentoring and are fast at implementation. They are good at delegating to others and treat their employees like they would like to be treated themselves.
【?】Who don’t you work with?
✔I prefer not to work with people who have solely about monetary gain. They have a different set of values and ethics to me. They work in industries I have a philosophical misalignment with.
【?】What happens if this doesn’t work for me?
✔ If you follow our methodology and guidelines there is a high probability of success. I will continue to work with you past the agreed 12 weeks until you get a result.
If you have to stop for personal circumstances outside of your control we can pause the mentoring and start again at a mutually agreed time. If this is not viable, we will agree to a partial refund.
【?】How much time will it take each week?
✔ The calls are for 60 minutes maximum. I will send you a video outlining what the expectations are for the call prior and we have Asana and Voxer to stay updated during the week.
【?】What if I haven’t worked with a paid mentor before?
✔ We will take more time in the setup to set the expectations and agree on how we will work together. In the past, the end results have not been impacted by the prior paid experience.
【?】Can you give me an example of the specialists you said above?
✔ Personal branding. While I do have marketing experience and skills, I am not a specialist in building a personal brand. If this is needed to achieve your goals, I would refer you to three people I have worked with in the past and you can choose the right person for you.
【?】Can I speak to past and present clients?
✔ Yes by all means at the investment stage. If you indicate a high level of interest to work together, I can put you in contact with Accelerate graduates to hear their experience.